KFC, as one of the largest global food chains, aimed to enhance its brand awareness through strategic out-of-home (OOH) advertising.
SOLUTION:
To effectively reach a broader audience, we proposed a comprehensive OOH strategy. This included leveraging multiple billboards, lamp post banners and LED sites, as well as bus advertising. We meticulously allocated KFC's advertisements across different regions to maximize visibility and enhance brand awareness, capitalizing on their already established reputation as a leading food chain.
CAMPAIGN IMPACT:
Our services have significantly impacted KFC, solidifying United Neon as their preferred partner for OOH campaigns.
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